Age - I feel the age group would be from early teens to mid twenties, so around 14-26.
Gender - Due to the song being about him trying to chase a girl, the target gender will be predominantly male.
Occupation - There would be no specific occupation, however their social life would have to be more upbeat e.g. parties, clubs etc. so they can understand the lyrics of the song and relate to them.
Lifestyle - In free time, the audience would have to have access to the Internet in order for their MySpace page to be noticed, fan pages on FaceBook to become more popular and other viral marketing techniques.
Socio-Economic Group - Any society class would be suited to the music as most people experience the idea of falling for someone and the chase that occurs because of it. This artist is definitely not split by society; everyone has the opportunity to enjoy their music.
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